Performance is not a late-stage cleanup. It is decided in the first layout conversation. A hero with one image is a different page than a hero with six, and that choice is made long before anyone runs a benchmark.
We budget the weight of a page the same way we budget the number of typefaces: on purpose, early, and out loud.
Accessibility work is design work. When contrast fails, the layout is the thing that is wrong.
A page needs a committed ground before it needs anything else. Here is how we pick one.
Website prices in Bali run from Rp 500K to over Rp 1 miliar. They are not the same product. Here is what each band actually buys, and what changes the number.
