Brand identity
A name, a mark, and a system that makes the business recognizable at a glance, with guidelines so it stays that way.
Bali, est. 2019
A small studio where good ideas take root.
We build brands and websites for hotels, villas, restaurants, and purpose-led teams. Mostly hospitality, culture, and climate, with the occasional gloriously odd idea. Work that has to look credible, feel distinctive, and earn its keep.
We take our time.
It shows.
Every project starts with listening: to the founders, their customers, and the place itself. What we hear shapes what we make, so nothing arrives from a trend report or a template. The result tends to feel rooted, and it tends to last.
Understand the business first
The first conversation covers what you sell, who buys it, and what the site needs to help people do. Strategy grows out of that, before any pixels.
One team from direction to deploy
Designers and engineers share one desk, so the idea that got approved is the idea that ships. You review work as it is built, not after.
Launch is handover, not goodbye
We stay on after launch: updates, fixes, and small improvements, so the site keeps earning its place.
What we make
Strategy, identity, and build, shaped around what your business needs next. Choose a package below, or ask us to shape one.
Web design
Clear, distinctive pages that help visitors understand the offer and take the next step, whether that is booking, enquiring, or buying.
Web development
Fast, maintainable builds that stay easy to update after launch, on the stack your team can actually run.
Digital strategy
Clarify what you offer, who it is for, and what the site needs to help people do next, then map the work to get there.
Every project combines strategy, design, and development in different proportions. The packages below set scope and price; the services above are how the work gets made.
/work
What we've built so far
Selected work for hospitality, culture, commerce, and teams building something with purpose.
Okdo Tours
Okdo Tours
OKDO Tours is a Medan-based tour operator website focused on selling scheduled domestic/international group tours and religious pilgrimage packages, with package information and WhatsApp-based booking inquiries.
View project
Lotri Loft
Lotri Loft
Lotri Loft is a two-unit mezzanine loft in Kecamatan Kuta Utara, Bali, minutes from Canggu and within easy reach of beaches, gyms, cafés and coworking spaces. Both units...
View project
PULSE
Local
A premium consumer electronics e-commerce brand for tech-conscious buyers. The site spans four pages: a product-led hero landing with asymmetric category bento, an Alpine.js filtered product catalog with...
View project
STRIDE
Local
A premium sports apparel e-commerce brand built for athletes who don't compromise. The site spans four pages — a full-bleed hero landing with asymmetric collection bento, an alternating...
View project
Barbershop
Local
Premium barbershop landing page featuring dark editorial aesthetic, asymmetric layouts, and refined typography. Built with Tailwind CSS and vanilla JavaScript.
View project
Go Alien Trip
Alien Tour
A boutique tour company offering off-the-beaten-path adventures across Indonesia. The site showcases small-group tours (capped at 6–8 travellers) to hidden, least-visited destinations — from campervan trips through Java's...
View project
/pricing
What you get, and what it costs
Fixed scope, fixed price, no surprise invoices. Tell us the shape of the build you want, and we will say so if a smaller one does the job.
Landing page
One page, one goal, built to get the click.
Essential
Rp 2.500.000
Professional
Rp 4.500.000
Signature
Rp 7.000.000
Company profile
A multi-page site that tells the whole story.
Essential
Rp 5.000.000
Professional
Rp 12.000.000
Signature
Rp 18.000.000
Hospitality site
Villas, hotels, and restaurants, built to take bookings directly.
Essential
Rp 8.000.000
Professional
Rp 15.000.000
Signature
Rp 28.000.000
E-commerce
Catalog, cart, and payments, ready to sell on day one.
Essential
Rp 6.000.000
Professional
Rp 12.000.000
Signature
Rp 25.000.000
Redesign & optimization
Faster, sharper, and easier to find, on the site you already have.
Essential
Rp 3.000.000
Professional
Rp 6.000.000
Signature
Rp 12.000.000
Ongoing care
After launch we stay close. Updates, security, backups, and a steady hand on the wheel.
Care Basic
Rp 350.000 /mo
Updates, backups, uptime monitoring, and security.
Care Pro
Rp 750.000 /mo
All of Basic, plus content edits and monitoring for speed and SEO.
Growth
Rp 2.500.000+ /mo
SEO, content, and campaign support, for growth that keeps compounding.
Prices exclude VAT and third-party costs like payment gateways, booking engines, and premium plugins. Pay annually and you save two months.
Get a quoteWe know hospitality deeply.
Most of our work is for hotels, villas, and restaurants. We also take on culture, wellness, climate, and independent businesses where the same care applies.
- Hospitality
- Wellness
- Sustainability
- Culture & arts
- Lifestyle
- Social impact
- Education
- Technology
- And more…
/blog
/blog
Field notes
Notes on craft, process, and the parts of the work nobody sees.
Clients
How much does a website cost in Bali? A 2026 price guide
Website prices in Bali run from Rp 500K to over Rp 1 miliar. They are not the same product. Here is what each band actually buys, and what changes the number.
22 Sep 2026 · 5 min read
Studio
Writing the copy first
Real copy in the layout from day one. Placeholder text hides every problem worth finding.
2 Sep 2026 · 1 min read
Craft
Fast pages are a design choice
Performance is not a late-stage cleanup. It is decided in the first layout conversation.
25 Aug 2026 · 1 min read
Clients
Building for hospitality
A villa site has one job: make the guest feel the place before they arrive.
17 Aug 2026 · 1 min read
Studio
The work behind the work
We move slowly on purpose. This is what a week looks like in a two-person studio.
9 Aug 2026 · 1 min read
Craft
Contrast is not a checkbox
Accessibility work is design work. When contrast fails, the layout is the thing that is wrong.
1 Aug 2026 · 1 min read
/contact
Have a project in mind?
Tell us what you are building, where you are stuck, and what you need next. We will reply with a sensible starting point.